There are lots of expectations about university, especially around nights out and clubbing. If we are to believe social media, then everyone is out partying having an amazing time, all of the time. We don’t believe it! We know that for many students, the best night isn’t necessarily a night out and that there are plenty of other fun things to do during during Freshers’ Week.
For this campaign we asked students to post a picture on social media of their night in, and share it with the hashtag #BestNightIn.